Karman

Karman

Launched in 2025, this conceptual fashion brand is created by an anonymous creative team, based on the idea that "the act of putting on clothes = the act of carving out who you will become."

The brand name comes from the word karman, which means "action," "trace," and "destiny" -- an energy that flows across time. The logo combines an abstract shape that symbolizes this trajectory with the image of a cicada, suggesting the cycle of life, quietly telling the story of life and circulation.

KARMAN's products incorporate everyday items such as tank tops and work pants into a fashionable context, reconstructing them with taut details such as studs, metal zippers, and cutouts. KARMAN's creations see "outfit" not as an outward appearance, but as the will to pioneer the future itself.